Ingersoll's 12 volunteer members of the Business Improvement Area are dedicated to the development and promotion of the community’s unique and vibrant downtown business core.
As an integral member of a network of community partners, a major focus of the BIA is to actively encourage residents and visitors alike to make Downtown Ingersoll the shopping destination of their choice.
The BIA plays an important ongoing role in the revitalization and retention of Ingersoll’s bustling Downtown – the historic heartbeat of the town.
Home to an array of diverse one-of-a-kind establishments, a popular live theatre hall and year-round festivals that draw tourists from around the province and beyond, it is just moments from the prosperous growing manufacturing sector and the Highway 401.
Working alongside businesses and residents throughout the community, the BIA is involved in a wide range of activities including marketing, business recruitment, streetscape improvement, seasonal decoration and the organizing of special events.
A BIA can benefit more than just local retail businesses. All businesses in the area, whether professional, dining, entertainment, finance, or retail, may benefit from the improved local atmosphere and ambience that a successful BIA helps to create.
It is the responsibility of each business to build upon the activities of the BIA and ensure that the customer receives best value in an efficient and courteous manner. An expanded customer base depends on the successful partnership between the activities of the association and individual businesses.
BIA-initiated improvements and activities may lead to an increase in property values. Improvements help to create and sustain a more vibrant and viable economic environment within the local area. This attracts both commercial and service sector businesses to the area that, in turn, may lead to an increased demand for retail and office space, and a subsequent increase in property values.
Non-retailers also benefit:
BIA improvements and activities help to create a more vibrant local community and a more prosperous local economic environment. A more vibrant community attracts more visitors and retains more local customers for all types of services – including dining, entertainment and professional services. In addition, a more vibrant community creates a more inviting atmosphere that clients and customers will enjoy visiting.
A BIA is a secure source of funding:
A secure source of funding is a significant benefit to having a BIA. Once the board of the BIA has prepared a budget, discussed it with its membership and has it approved by the municipality, the municipality collects money as a special levy on all industrial and commercial prosperities in the area. Funds are then transferred to the BIA organization to carry out its work.